Outdoor Advertising Statistics 2016
6 percent share of global ad spending devoted to ooh.
Outdoor advertising statistics 2016. 8 percent turkey s ooh ad spending growth rate from 2014 19 best in the world. 11 5 billion projected outdoor ad spending in 2022. This statistic shows the level of implementation of outdoor advertising for marketing purposes among small to medium sized enterprise sme owners in the united states as of november 2016. Ooh spend was up 1 1 percent in the fourth quarter compared to 2016.
This timeline presents outdoor advertising expenditure in poland from 2007 to june 2014 and provides a forecast until 2016. This timeline presents outdoor advertising expenditure in portugal from 2007 to june 2014 and provides a forecast until 2016. Out of home ooh advertising revenue rose 1 2 percent in 2017 compared to the previous year accounting for 7 7 billion based on figures released by the outdoor advertising association of america oaaa. 12 companies that doubled their 2016 ooh spending in 2017.
Billboards have the highest reach amongst ooh advertising types in the u s. That year there was a total 370 000. Out of home advertising up 1 2 to 7 7 billion in 2017. 24 percent technology companies share of ooh advertising in 2017.